Matrix Food for Soft Hydrating Shampoo with Avocado Oil & Hyaluronic Acid - 300ml

Does your hair feel constantly dry, brittle, or impossible to manage? If you are struggling with over-processed, heat-damaged, or naturally coarse hair, you know the frustration of trying to find a product that actually restores softness without weighing your strands down.

Ignoring these signs of dehydration often leads to further breakage, dullness, and a lack of shine that makes styling a daily chore. You deserve a routine that works as hard as you do to bring your hair back to life.

Meet the Matrix Food for Soft Hydrating Shampoo, your new go-to for deep moisture. Infused with Avocado Oil and Hyaluronic Acid, this formula cleanses while removing excess oil, providing 7x more moisture for up to 72 hours. It is the perfect solution for:

• Over-processed and heat-damaged hair
• Thick or coarse hair textures
• Grey hair needing extra hydration

Simply apply a coin-sized amount to wet hair, lather, and rinse. For the best results, follow with the Food for Soft Conditioner to lock in that essential hydration.