{"product_id":"wella-koleston-perfect-me-kp-pure-naturals-77-0-medium-blonde-intense-natural-hair-colour-pack-of-3","title":"Wella Koleston Perfect ME+ 77\/0 Medium Blonde Intense Hair Color - 3 Pack","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a \u003cstrong\u003eMedium Blonde\u003c\/strong\u003e shade that delivers salon-quality results without compromising your hair's health can be a challenge. Many traditional dyes leave hair feeling brittle or dull, making it difficult to achieve that vibrant, natural-looking finish you desire.\u003c\/p\u003e\u003cp\u003eWella Koleston Perfect ME+ is a \u003cstrong\u003eProfessional Haircolor\u003c\/strong\u003e designed to bridge the gap between high-performance pigment and hair integrity. This formula features advanced ME+ technology, which is specifically engineered to reduce the risk of developing a new allergy to hair color for those who are not currently allergic to hair dyes. By choosing this formula, you are opting for a solution that provides even, modern color results while significantly reducing hair damage compared to previous versions.\u003c\/p\u003e\u003cp\u003eThis of 77\/0 Medium Blonde Intense offers the consistency and reliability that beauty enthusiasts trust. Key benefits include:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eME+ Technology:\u003c\/strong\u003e Reduces the risk of new allergy development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Color:\u003c\/strong\u003e Delivers deep, even, and long-lasting blonde tones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Protection:\u003c\/strong\u003e Formulated for less damage with each application.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTo ensure the best experience, please perform a skin allergy test 48 hours before your coloring session. If you are ready to refresh your look with professional-grade care, this set is the logical next step for your beauty routine.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53473319485783,"sku":"B07W71KH8D","price":40.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/61rAnt5ZslL.jpg?v=1777974700","url":"https:\/\/altoe.co.uk\/products\/wella-koleston-perfect-me-kp-pure-naturals-77-0-medium-blonde-intense-natural-hair-colour-pack-of-3","provider":"ALTOE","version":"1.0","type":"link"}