{"product_id":"joico-blonde-life-by-violet-conditioner-250ml","title":"Joico Blonde Life Violet Conditioner – Anti-Brass Toning for Blonde Hair","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDoes your once-vibrant blonde hair often turn dull, yellow, or brassy just weeks after a salon visit? Dealing with unwanted warm tones can be frustrating, especially when your hair feels dry or weighed down by heavy products. You deserve a routine that keeps your color looking fresh and salon-perfect every single day.\u003c\/p\u003e\u003cp\u003eImagine stepping out with hair that feels silky-smooth, deeply hydrated, and perfectly toned. With the right care, your blonde, highlighted, or gray hair can maintain that cool, radiant brilliance you love, feeling light, vibrant, and full of life without any greasy buildup.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eJoico Blonde Life Violet Conditioner\u003c\/strong\u003e is the bridge to your best hair yet. This professional-grade \u003cstrong\u003eAnti-Brass\u003c\/strong\u003e solution uses powerful violet pigments to neutralize yellow hues while providing essential moisture. Designed specifically for \u003cstrong\u003eBlonde Hair Care\u003c\/strong\u003e, this formula is safe for \u003cstrong\u003eColor-Treated Hair\u003c\/strong\u003e and works to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralize brassy and yellow tones\u003c\/strong\u003e for a cool, bright finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeeply hydrate and strengthen\u003c\/strong\u003e strands for improved hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhance shine and softness\u003c\/strong\u003e without adding heavy product buildup.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtect color\u003c\/strong\u003e to prevent premature fading between salon appointments.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSimply apply to your hair after shampooing, let it sit for a short period, and rinse to reveal your most luminous blonde.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53473500987735,"sku":"B07XCZK8PH","price":29.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/610_0bROiEL.jpg?v=1777974881","url":"https:\/\/altoe.co.uk\/products\/joico-blonde-life-by-violet-conditioner-250ml","provider":"ALTOE","version":"1.0","type":"link"}