{"product_id":"joico-blonde-life-by-violet-conditioner-1000ml-pack-of-1","title":"Joico Blonde Life Violet Conditioner | Toning \u0026 Hydrating - 1000ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you have invested time and money into achieving the perfect shade, you know the frustration of watching your color turn dull, yellow, or brassy within weeks. That unwanted warmth can make your hair look tired and neglected, stripping away the sophisticated, cool-toned finish you love. It is a constant battle to maintain that salon-fresh vibrancy, and using the wrong products often leaves your hair feeling dry, brittle, and prone to breakage.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eJoico Blonde Life Violet Conditioner\u003c\/strong\u003e is the professional-grade solution designed to restore your hair's brilliance. This 1000ml bottle acts as a powerful \u003cstrong\u003eBrassiness Neutralizer\u003c\/strong\u003e, using concentrated violet pigments to instantly cool down yellow undertones in \u003cstrong\u003eBlonde Hair\u003c\/strong\u003e. Beyond toning, this formula provides deep hydration to soften and strengthen every strand.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralizes Brassy Tones:\u003c\/strong\u003e Keeps blonde, highlighted, or gray hair cool and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeeply Moisturizes:\u003c\/strong\u003e Leaves hair feeling silky, nourished, and healthy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens \u0026amp; Protects:\u003c\/strong\u003e Fortified ingredients improve resilience against damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor-Safe Formula:\u003c\/strong\u003e Preserves your \u003cstrong\u003eJoico Blonde\u003c\/strong\u003e color and prevents fading.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the luxury of salon-quality care at home and keep your blonde looking luminous every single day.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467373535575,"sku":"B07XQM55HZ","price":53.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31gsF2Zb7aL._AC_US1100.jpg?v=1777913087","url":"https:\/\/altoe.co.uk\/products\/joico-blonde-life-by-violet-conditioner-1000ml-pack-of-1","provider":"ALTOE","version":"1.0","type":"link"}