{"product_id":"brilliant-shampoo-200ml-single-white-hot-a-soft-violet-formula-to-keep-the-brassiness-at-bay-give-your-silver-a-brightening-boost","title":"White Hot Brilliant Shampoo – Brightening Violet Formula for Grey Hair","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eImagine your hair catching the light with a luminous, salon-fresh silver glow, free from the dullness that often accompanies grey tones. Achieving that sophisticated, radiant finish is effortless when you have the right care routine in place.\u003c\/p\u003e\u003cp\u003eAt Jolof Store, we recommend the White Hot Brilliant Shampoo to elevate your hair care ritual. This brightening shampoo is specifically formulated to banish unwanted brassiness, ensuring your grey hair remains vibrant, clean, and beautifully toned.\u003c\/p\u003e\u003cp\u003eThe performance of this formula speaks for itself:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft violet formula:\u003c\/strong\u003e Unlike dark, inky alternatives, this gentle blend brightens without staining.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlue lupin infusion:\u003c\/strong\u003e Contains a touch of blue lupin to smooth and strengthen every strand.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSignature fragrance:\u003c\/strong\u003e Leaves your hair smelling as refined as it looks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan-friendly:\u003c\/strong\u003e A conscious choice for your beauty routine.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEach 200ml bottle is designed to provide consistent, high-quality results for those who take pride in their silver locks. Experience the confidence that comes with perfectly maintained hair. Add the White Hot Brilliant Shampoo to your collection today and let your natural color shine with renewed brilliance.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53473683734871,"sku":"B01BSW38TS","price":31.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41h1i8ZKc_L.jpg?v=1777975177","url":"https:\/\/altoe.co.uk\/products\/brilliant-shampoo-200ml-single-white-hot-a-soft-violet-formula-to-keep-the-brassiness-at-bay-give-your-silver-a-brightening-boost","provider":"ALTOE","version":"1.0","type":"link"}