{"product_id":"wella-professionals-eimi-shape-shift-texture-moulding-hair-gum-hair-gum-with-shine-finish-hold-level-2-150ml","title":"Wella Professionals EIMI Shape Shift Moulding Hair Gum - Shine Finish 150ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a versatile styling tool that balances control with a natural look, Wella Professionals EIMI Shape Shift is your new go-to. This professional haircare essential helps you craft everything from sleek, defined styles to effortless, tousled textures while keeping your hair looking healthy and vibrant.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Elastic moulding gum formula – Provides a flexible, natural hold that allows for restyling throughout the day → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can easily switch up your look without your hair feeling stiff or crunchy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e UV Protection – Infused with ingredients that shield your strands from the negative effects of sun exposure → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your hair stays protected and maintains its integrity even when you are spending time outdoors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Shine finish – Designed to add a subtle, healthy-looking luster to all hair types and textures → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your hair styling routine results in a polished, professional-grade finish that catches the light beautifully.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eElevate your daily hair styling routine with this professional-grade gum and enjoy the perfect blend of protection, shine, and flexible control.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53473423491415,"sku":"B07HZPD6T6","price":29.66,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/71nHrjsTD2L.jpg?v=1777974760","url":"https:\/\/altoe.co.uk\/it\/products\/wella-professionals-eimi-shape-shift-texture-moulding-hair-gum-hair-gum-with-shine-finish-hold-level-2-150ml","provider":"ALTOE","version":"1.0","type":"link"}