{"title":"Foundations","description":"\u003cp\u003eBrowse our selection of foundations designed to help you find high-quality products for every need. Explore top options in our Foundations collection.\u003c\/p\u003e","products":[{"product_id":"abrus®-phoera-foundation-makeup-full-coverage-soft-matte-oil-control-concealer-liquid-foundation-long-lasting-24hr-waterproof-and-blendable-30ml-103-warm-peach","title":"ABRUS Phoera Full Coverage Liquid Foundation – Matte Oil Control 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eStruggling with foundation that slides off by noon or highlights texture you’d rather hide? Many of us deal with midday shine, uneven skin tone, or the frustration of makeup that feels heavy and cakey before the day is even halfway over.\u003c\/p\u003e\u003cp\u003eImagine a complexion that looks naturally flawless from morning meetings to evening plans. With the right base, you can enjoy a smooth, air-light finish that stays put for up to , effectively masking pigmentation, pores, and fine lines while letting your skin breathe comfortably.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eABRUS Phoera Full Coverage Liquid Foundation\u003c\/strong\u003e is the bridge to that effortless look. This 30ml formula provides \u003cstrong\u003eFull Coverage\u003c\/strong\u003e that feels weightless, acting as a reliable \u003cstrong\u003eWaterproof Makeup\u003c\/strong\u003e solution that stands up to your busiest days. Designed for deep \u003cstrong\u003eOil Control\u003c\/strong\u003e, it balances your skin’s moisture levels to prevent greasiness without looking flat or dull.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-lasting matte finish\u003c\/strong\u003e that resists sweat and humidity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOil-free and silicone-free\u003c\/strong\u003e formula for a healthier skin feel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and cruelty-free\u003c\/strong\u003e, with no animal testing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuildable coverage\u003c\/strong\u003e to hide spots, freckles, and redness.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSimply shake, pump, and blend outward from the center of your face for a professional, skin-like finish that lasts.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465635029335,"sku":"B08JJNZ9PG","price":19.87,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41ZUv2_SIUL._AC_US1100.jpg?v=1777897867"},{"product_id":"wet-n-wild-photo-focus-foundation-matte-high-coverage-foundation-with-light-adjusting-complex-for-a-white-cast-free-effect-and-a-camera-ready-makeup-matte-finish-vegan-desert-beige","title":"Wet n Wild Photo Focus Matte Foundation – Vegan Desert Beige","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWe have all been there: you catch a glimpse of yourself in a photo, only to realize your makeup looks patchy or washed out by the flash. It is frustrating when your foundation does not hold up to the demands of real-life lighting, leaving you feeling less than confident in your own skin.\u003c\/p\u003e\u003cp\u003eImagine stepping into any room or posing for any camera knowing your complexion looks smooth, even, and perfectly matte. With the right base, you can achieve that \u003cstrong\u003ecamera ready\u003c\/strong\u003e glow that stays consistent from your morning commute to your evening plans. You deserve a look that feels natural, breathable, and flawless without the dreaded white cast.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eWet n Wild Photo Focus Matte Foundation in Desert Beige\u003c\/strong\u003e is the bridge to that effortless look. This \u003cstrong\u003eMatte Foundation\u003c\/strong\u003e is specifically formulated with a light-adjusting complex that has been rigorously tested under seven different lighting conditions to ensure you look your best. Whether you are heading to a professional shoot or just snapping a quick selfie, this formula provides the reliable, \u003cstrong\u003efull coverage\u003c\/strong\u003e finish you need. Dermatologically tested and vegan, it is a high-quality choice for any beauty lover looking to simplify their routine.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465639616855,"sku":"B0797JRFRC","price":21.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31HLMqCi8zL._AC_US1100.jpg?v=1777897917"},{"product_id":"bourjois-123-perfect-medium-coverage-liquid-foundation-52-vanilla-30-ml-pack-of-1","title":"Bourjois 123 Perfect Medium Coverage Liquid Foundation – Vanilla 52, 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable liquid foundation that keeps your complexion looking fresh and balanced all day, the Bourjois 123 Perfect Foundation in Vanilla 52 is your new daily essential. This formula is designed to simplify your morning routine by combining coverage with targeted skin-perfecting technology.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Three colour correcting pigments – Includes green to neutralize redness, yellow for dark circles, and mauve for dullness → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a flawless, even skin tone without needing to layer multiple products.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Cotton flower extract – Provides hydrating properties while controlling excess oil → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your skin stays comfortable and shine-free for up to 16 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 10 UV screen – Protects your complexion from daily UVA and UVB rays → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy peace of mind knowing your skin has a layer of essential sun protection.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Medium coverage semi-matte finish – Designed for all skin types, including combination skin → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You achieve a natural, professional look that conceals imperfections while feeling lightweight.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a long-lasting, perfected complexion that stays comfortable from morning until night with this versatile foundation from Jolof foundation.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465644630359,"sku":"B00AEJDC70","price":19.22,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31ATTfLGlKL._AC_US1100.jpg?v=1777897982"},{"product_id":"loreal-paris-true-match-foundation-30-ml-rose-sand-number-c5","title":"L'Oreal Paris True Match Liquid Foundation – Rose Sand C5, SPF 17, 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a reliable Liquid Foundation that actually looks like your skin can be a daily struggle, but the L'Oreal Paris True Match in Rose Sand C5 makes it effortless. This formula is designed to provide a seamless, natural finish that enhances your complexion without feeling heavy or cakey.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Super-blendable formula – The texture is engineered to melt into your skin upon application → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a streak-free, natural finish that looks like your skin, only better.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free and non-comedogenic – This SPF foundation is formulated to avoid clogging your pores → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can wear it all day with confidence, knowing it won't cause breakouts or irritation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 17 protection – Includes built-in sun defense within the 30ml bottle → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You gain an extra layer of daily protection against environmental stressors while maintaining a flawless look.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of coverage and comfort with this essential addition to your beauty routine from Jolof Store.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465644728663,"sku":"B0079Z85DS","price":27.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31kYcfIKaDL._AC_US1100.jpg?v=1777897982"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-104b-sand-beige","title":"PHOERA Full Coverage Liquid Foundation – Matte Oil-Free Waterproof","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e that stays put from your morning commute to evening plans, PHOERA is designed to simplify your routine. This \u003cstrong\u003eFull Coverage\u003c\/strong\u003e formula effortlessly hides imperfections while maintaining a natural, breathable feel on your skin.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-Free Formula – This lightweight, breathable base prevents clogged pores and heavy buildup → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, airbrushed look that feels comfortable on oily, dry, or sensitive skin all day long.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof and Transfer-Resistant – The advanced liquid composition is built to withstand sweat, humidity, and daily movement → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your makeup remains flawless without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e True-to-Skin Shade Range – The pigments are specifically formulated to match your natural tone without oxidizing or changing color → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You achieve a seamless, realistic finish that perfectly complements your unique complexion.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the confidence of a long-lasting, velvety matte finish that works as hard as you do every single day.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465649086807,"sku":"B07SBFD45Y","price":18.66,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41TVWt17vZL._AC_US1100.jpg?v=1777898044"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-104-buff-beige","title":"PHOERA Full Coverage Liquid Foundation – Matte Oil-Free Waterproof Base","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable \u003cstrong\u003eFull Coverage\u003c\/strong\u003e base that stays put through your busiest days, the PHOERA Liquid Foundation is designed to simplify your routine. This \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e offers a professional, airbrushed finish that conceals imperfections while feeling completely weightless on your skin.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-Free \u0026amp; Lightweight Formula – This breathable base prevents clogged pores and heavy buildup → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a comfortable, natural look that lasts all day without feeling cakey.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof \u0026amp; Transfer-Resistant – The advanced formula is built to withstand sweat and daily movement → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your makeup remains flawless from morning meetings to evening events.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Versatile Shade Range – Available in multiple tones that do not oxidize or change color → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can easily find a perfect, true-to-skin match that blends seamlessly for a smooth complexion.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a velvety matte finish that hides dark spots and redness while keeping your skin looking like real skin.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465649119575,"sku":"B07S9F64T5","price":19.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41DyIGJtArL._AC_US1100.jpg?v=1777898044"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-spf-25-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-106-warm-sun","title":"PHOERA Full Coverage Liquid Foundation – Matte Oil-Free SPF 25 (106 Warm Sun)","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable base that stays put from morning meetings to evening plans, the PHOERA Full Coverage Liquid Foundation in 106 Warm Sun is your new go-to. This formula provides a flawless, airbrushed look that feels like your own skin, not a heavy mask.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage Formula – This high-pigment liquid instantly conceals acne scars, dark spots, and redness → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, even complexion with just a single layer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-Free \u0026amp; Lightweight – Designed to be breathable and non-comedogenic → \u003cstrong\u003eBenefit:\u003c\/strong\u003e It works perfectly for all skin types, including oily or sensitive skin, without clogging pores or feeling cakey.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof Makeup – The formula is sweatproof and transfer-resistant → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy longwear confidence throughout the day, no matter the weather or your schedule.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 25 Protection – Includes built-in sun defense → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get essential daily protection while maintaining a natural, velvety matte finish.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a seamless, long-lasting finish that keeps you looking polished and confident all day long.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465649971543,"sku":"B07S8CS25F","price":18.66,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41No1wiwisL._AC_US1100.jpg?v=1777898051"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-110-truffle","title":"PHOERA Full Coverage Liquid Foundation – Matte Oil-Free Waterproof Base","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable \u003cstrong\u003eFull Coverage\u003c\/strong\u003e base that stays put through your busiest days, the PHOERA Liquid Foundation is designed to simplify your routine. This \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e offers a professional, airbrushed finish that conceals imperfections while feeling completely weightless on your skin.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-Free \u0026amp; Lightweight Formula – This breathable base prevents clogged pores and heavy buildup → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a comfortable, natural look that lasts all day without feeling cakey.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof \u0026amp; Transfer-Resistant – The advanced formula is built to withstand sweat and daily movement → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your makeup remains flawless from morning meetings to evening events.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Versatile Shade Range – Available in multiple tones that do not oxidize or change color → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can easily find a perfect, true-to-skin match that blends seamlessly for a smooth complexion.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a velvety matte finish that hides dark spots and redness while keeping your skin looking like real skin.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465650856279,"sku":"B07S7FWV3F","price":17.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41p324S8tjL._AC_US1100.jpg?v=1777898053"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-109-mocha","title":"PHOERA Full Coverage Liquid Foundation – Waterproof Matte Oil-Free Base","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e that stays put from your morning commute to evening plans, the PHOERA Liquid Base is designed for your busy lifestyle. This formula provides a flawless, airbrushed look without the heavy, cakey feel of traditional makeup.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage formula – Instantly conceals acne scars, dark spots, and redness with a single layer → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save time on your morning routine by achieving a perfect complexion in seconds.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-Free and lightweight composition – Breathable texture that won't clog pores → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a comfortable, natural feel that is suitable for all skin types, including sensitive or oily skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof and transfer-resistant wear – Stays locked in place regardless of sweat or humidity → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You gain long-wear confidence knowing your makeup remains fresh and intact throughout the entire day.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a velvety matte finish that matches your skin tone perfectly and enjoy a professional, long-lasting look every time you apply.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465654198615,"sku":"B07S9G5FZ4","price":17.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41o9SCk0bcL._AC_US1100.jpg?v=1777898057"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-101-porcelain","title":"PHOERA Full Coverage Liquid Foundation – Waterproof Matte Oil-Free Base","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a \u003cstrong\u003eFull-Coverage Foundation\u003c\/strong\u003e that stays put from your morning commute to evening plans, PHOERA is your new go-to. This formula delivers a \u003cstrong\u003eFlawless Complexion\u003c\/strong\u003e without the heavy, cakey feel of traditional makeup.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof and transfer-resistant formula – This \u003cstrong\u003eWaterproof Concealer\u003c\/strong\u003e-level coverage locks onto the skin to resist sweat and humidity → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your makeup will remain intact throughout the entire day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free and breathable base – The lightweight texture allows your skin to breathe while effectively masking acne scars, redness, and pores → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, airbrushed finish that won't clog your pores or cause breakouts.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e True-to-skin shade range – Designed to match fair, medium, tan, and deep skin tones without oxidizing or changing color → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You achieve a seamless, natural look that perfectly complements your unique complexion.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of long-lasting wear and a velvety matte finish by adding PHOERA to your daily beauty routine today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465654296919,"sku":"B07S9CCTRB","price":19.27,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31sXrp6wmPL._AC_US1100.jpg?v=1777898058"},{"product_id":"aquapurity-phoera-full-coverage-foundation-new-formula-waterproof-long-lasting-oil-free-velvet-matte-liquid-foundation-for-oily-skin-flawless-makeup-base-cream-concealer-107-honey","title":"PHOERA Full Coverage Liquid Foundation – Matte Oil-Free Waterproof Base","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable \u003cstrong\u003eFull Coverage\u003c\/strong\u003e base that stays put through your busiest days, the PHOERA Liquid Foundation is designed to simplify your routine. This \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e offers a professional, airbrushed finish that conceals imperfections while feeling completely weightless on your skin.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-Free \u0026amp; Lightweight Formula – This breathable base prevents clogged pores and heavy buildup → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a comfortable, natural look that lasts all day without feeling cakey.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof \u0026amp; Transfer-Resistant – The advanced formula is built to withstand sweat and daily movement → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your makeup remains flawless from morning meetings to evening events.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Versatile Shade Range – Available in multiple tones that do not oxidize or change color → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can easily find a perfect, true-to-skin match that blends seamlessly for a smooth complexion.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a velvety matte finish that hides dark spots and redness while keeping your skin looking like real skin.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465654362455,"sku":"B07S6CTVCH","price":17.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41oEtYyEnfL._AC_US1100.jpg?v=1777898058"},{"product_id":"bourjois-healthy-mix-anti-fatigue-medium-coverage-liquid-foundation-58-caramel-30ml","title":"Bourjois Healthy Mix Anti-Fatigue Foundation - 58 Caramel, 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDo you ever look in the mirror after a long day and feel like your skin looks dull, tired, and completely drained of life? It is incredibly frustrating when your complexion reflects your exhaustion, making you feel less confident during important meetings or evening plans. That heavy, cakey makeup often just settles into fine lines, highlighting the very fatigue you are trying to hide rather than smoothing it away.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eBourjois Healthy Mix Anti-Fatigue Foundation in 58 Caramel\u003c\/strong\u003e is your secret to looking refreshed and radiant again. This \u003cstrong\u003eHydrating Foundation\u003c\/strong\u003e is specifically designed to combat those signs of tiredness with a powerful blend of vitamins C, E, and B5. It provides a \u003cstrong\u003eNatural Finish\u003c\/strong\u003e that lasts up to 16 hours, ensuring you stay glowing from morning until night.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-Fatigue Makeup\u003c\/strong\u003e formula with vitamin C for a bright, energized look.\u003c\/li\u003e\n\u003cli\u003eContains hyaluronic acid for 24-hour hydration.\u003c\/li\u003e\n\u003cli\u003eSoft-focus spherical powders to blur blemishes.\u003c\/li\u003e\n\u003cli\u003eMedium coverage suitable for all skin types, especially dry skin.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTreat your skin to the care it deserves and enjoy a smooth, healthy-looking complexion every single day.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465656918359,"sku":"B01N2UYF4U","price":22.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41feBLU5rPL._AC_US1100.jpg?v=1777898110"},{"product_id":"e-l-f-camo-powder-foundation-lightweight-primer-infused-buildable-long-lasting-medium-to-full-coverage-foundation-tan-425-n","title":"e.l.f. Camo Powder Foundation – Long-Lasting Full Coverage – Tan 425 N","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTired of midday shine and foundation that feels heavy or cakey by lunch? We have all been there, constantly checking the mirror and reaching for blotting papers just to keep our makeup looking fresh. It is frustrating when your complexion loses its glow and starts to look uneven before your day is even halfway done.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a \u003cstrong\u003elong-lasting\u003c\/strong\u003e, airbrushed complexion that stays perfectly in place from your morning coffee to your final plans of the evening. With the e.l.f. Camo Powder Foundation in Tan 425 N, you get that flawless, blurred finish that feels light as air while keeping excess oil under control. You will love the confidence of a smooth, semi-matte look that feels as good as it looks.\u003c\/p\u003e\u003cp\u003eThis \u003cstrong\u003eFull Coverage\u003c\/strong\u003e \u003cstrong\u003ePowder Foundation\u003c\/strong\u003e is the bridge to your best skin yet. Its primer-infused, buildable formula lets you customize your coverage, while the included sponge makes touch-ups effortless. It is talc-free, non-comedogenic, and 100% cruelty-free and vegan, making it a perfect match for all skin types. Experience the ease of a professional finish at home—simply pat it on and enjoy a shine-free, radiant complexion all day long.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465661374807,"sku":"B09XMW16R2","price":20.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31j0T24-SuL._AC_US1100.jpg?v=1777898165"},{"product_id":"e-l-f-camo-powder-foundation-lightweight-primer-infused-buildable-long-lasting-medium-to-full-coverage-foundation-tan-460-w","title":"e.l.f. Camo Powder Foundation – Long-Lasting Matte Finish – Tan 460 W","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTired of midday shine and foundation that feels heavy or cakey by the afternoon? We have all been there, constantly checking the mirror and reaching for blotting papers just to keep our makeup looking fresh. It is frustrating when your complexion loses its glow and starts to look uneven before your day is even halfway over.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a \u003cstrong\u003elong-lasting\u003c\/strong\u003e, airbrushed complexion that stays perfectly in place from your morning coffee until your last call of the night. With the e.l.f. Camo Powder Foundation in Tan 460 W, you can enjoy a blurred, even finish that feels light as air while keeping excess oil under control. You will love the confidence of a flawless, semi-matte look that feels natural and comfortable on your skin.\u003c\/p\u003e\u003cp\u003eThis \u003cstrong\u003ePowder Foundation\u003c\/strong\u003e is the bridge to your best skin yet. Its buildable formula allows you to customize your look, ranging from medium to \u003cstrong\u003efull coverage\u003c\/strong\u003e exactly where you need it. Designed for all skin types, this talc-free and non-comedogenic powder includes a convenient sponge for easy application on the go. Simply pat it on to blur imperfections and enjoy a cruelty-free, vegan formula that works as hard as you do.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465686638935,"sku":"B09XMWSXJW","price":27.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31RiRI6w5lL._AC_US1100.jpg?v=1777898235"},{"product_id":"e-l-f-camo-powder-foundation-lightweight-primer-infused-buildable-long-lasting-medium-to-full-coverage-foundation-tan-450-n","title":"e.l.f. Camo Powder Foundation | Long-Lasting Matte Coverage - Tan 450 N","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTired of midday shine and makeup that feels heavy or cakey by lunch? We have all been there, constantly checking the mirror and reaching for blotting papers just to keep our complexion looking fresh. It is frustrating when your foundation settles into fine lines or disappears entirely before your day is even halfway over.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a smooth, airbrushed finish that stays put from your first morning coffee until your last call of the night. With the e.l.f. Camo Powder Foundation in Tan 450 N, you get a flawless, semi-matte look that feels light as air. You can easily build your coverage from medium to full, effectively blurring imperfections while keeping excess oil under control.\u003c\/p\u003e\u003cp\u003eThe e.l.f. Camo Powder Foundation is the perfect bridge to your best skin yet. Available now at Jolof Store, this primer-infused, talc-free, and non-comedogenic formula is designed for all skin types. Each compact includes a convenient powder sponge for easy application and touch-ups on the go. Because it is 100 percent cruelty-free and vegan, you can feel great about your routine. Experience the difference of a long-lasting, buildable \u003cstrong\u003eFull Coverage\u003c\/strong\u003e finish today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465687032151,"sku":"B09XMWP459","price":31.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31LFxwYuftL._AC_US1100.jpg?v=1777898237"},{"product_id":"max-factor-facefinity-refillable-compact-foundation-001-porcelain-full-coverage-flawless-matte-finish-lightweight-and-breathable-blends-seamlessly-all-day-wear-spf-20-refillable-10g","title":"Max Factor Facefinity Compact Foundation – 001 Porcelain SPF 20","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable way to achieve a flawless complexion on the go, the Max Factor Facefinity Compact Foundation in 001 Porcelain is your new daily essential. This versatile SPF foundation combines the lightweight feel of a powder with the impressive, full coverage performance of a liquid foundation.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Liquid-to-powder formula – This unique texture glides on smoothly like a liquid but sets with a lightweight, matte finish → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a professional, airbrushed look without the heavy, cakey feel of traditional foundations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Built-in SPF 20 – The formula includes sun protection to shield your skin from daily environmental exposure → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can simplify your morning routine by combining your base makeup and sun protection in one easy step.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Fade-resistant, long-wear pigments – Designed to stay put, this compact foundation resists fading throughout your busiest days → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy a fresh, satin glow from morning meetings to evening plans without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Moisturizing ingredients – The formula is crafted to hydrate while providing shine control → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your skin stays comfortable and balanced, avoiding that dry, tight sensation often caused by powder products.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of convenience and high-performance coverage by adding this essential compact to your makeup bag today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465702695255,"sku":"B078BFMQTQ","price":21.67,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41tBbqnrOVL._AC_US1100.jpg?v=1777898301"},{"product_id":"max-factor-facefinity-compact-foundation-up-to-8hr-wear-lightweight-spf-20-all-day-resistant-shine-control-moisturizing-003-natural-rose-10g","title":"Max Factor Facefinity Compact Foundation – 003 Natural Rose – SPF 20","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks effortlessly polished from your morning coffee until your final evening engagement. You deserve a base that feels as light as air while providing the sophisticated, flawless finish typically reserved for Hollywood’s elite.\u003c\/p\u003e\u003cp\u003eAt Jolof Store, we recommend the \u003cstrong\u003eMax Factor Facefinity Compact Foundation in 003 Natural Rose\u003c\/strong\u003e to turn that vision into your daily reality. This versatile \u003cstrong\u003eCompact Foundation\u003c\/strong\u003e delivers the high-performance coverage of a liquid formula with the breathable, feather-light comfort of a powder, ensuring your skin looks refined and radiant throughout the day.\u003c\/p\u003e\u003cp\u003eThis \u003cstrong\u003eLongwear Makeup\u003c\/strong\u003e is engineered for the modern lifestyle, offering several key benefits:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e wear:\u003c\/strong\u003e Reliable medium to full coverage that stays put.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin protection:\u003c\/strong\u003e An antioxidant-rich formula with SPF 20 to shield against pollution and UV rays.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEthical beauty:\u003c\/strong\u003e A vegan, cruelty-free, oil-free, and fragrance-free formula suitable for all skin types.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of protection and prestige. Elevate your beauty routine today by choosing the shade that complements your natural undertones and enjoy the confidence of a flawless matte finish that lasts.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465706037591,"sku":"B077TS4P1K","price":26.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31tQe868vvL._AC_US1100.jpg?v=1777898344"},{"product_id":"max-factor-facefinity-3-in-1-all-day-flawless-liquid-foundation-spf-20-40-light-ivory-30-ml","title":"Max Factor Facefinity 3-in-1 Foundation - 40 Light Ivory SPF 20 (30ml)","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eSimplify your morning routine with the Max Factor Facefinity 3-in-1 Foundation in 40 Light Ivory. This all-in-one solution combines a primer, concealer, and foundation to give you a flawless, long-lasting look without the clutter in your handbag.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Integrated 3-in-1 formula (Primer, Concealer, Foundation) – This smart design replaces three separate products with one efficient bottle → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save precious time and space while achieving a professional-grade finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Patented Flexihold technology – This creates an elastic, breathable net on your skin that moves with you throughout the day → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your makeup stays supple and comfortable without cracking or feeling heavy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free, matte finish with SPF 20 – The formula provides high coverage while protecting your skin from sun damage and unwanted shine → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, shine-free complexion that stays protected and looks fresh from morning to night.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Targeted imperfection coverage – The built-in concealer effectively masks redness and dark circles instantly → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy a perfectly even skin tone without needing extra touch-up products.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the convenience of a high-performance SPF foundation that keeps your skin looking radiant and flawless all day long.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465714065751,"sku":"B00AERUG2G","price":21.81,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31jM4o8rRPL._AC_US1100.jpg?v=1777898415"},{"product_id":"wet-n-wild-photo-focus-foundation-dewy-weightless-foundation-with-nourishing-and-long-wearing-formula-buildable-coverage-ideal-for-normal-to-dry-skin-type-vegan-classic-beige","title":"Wet n Wild Photo Focus Dewy Foundation - Classic Beige for Dry Skin","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDoes your complexion often feel tight, dull, or prone to flaking by midday? Many beauty enthusiasts struggle to find a base that doesn't settle into fine lines or emphasize texture, leaving you feeling self-conscious about your makeup rather than confident in your glow.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks naturally luminous, hydrated, and perfectly even from morning meetings to evening events. With the right \u003cstrong\u003eDry Skin Makeup\u003c\/strong\u003e, you can achieve a fresh, healthy-looking radiance that feels as good as it looks, effectively blurring imperfections while keeping your skin feeling nourished and comfortable all day long.\u003c\/p\u003e\u003cp\u003eThe Wet n Wild Photo Focus \u003cstrong\u003eDewy Foundation\u003c\/strong\u003e in Classic Beige is the bridge to that effortless, polished look. This weightless, silky formula is specifically designed to provide \u003cstrong\u003eBuildable Coverage\u003c\/strong\u003e, allowing you to customize your finish from medium to full without ever feeling heavy. It minimizes the appearance of pores and provides a smooth, dewy finish that lasts. Dermatologically tested and crafted for those who demand quality, this foundation ensures your skin stays hydrated and vibrant. Experience the perfect balance of professional performance and everyday comfort with this essential addition to your beauty routine.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465719374167,"sku":"B086CJ3ZNZ","price":21.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31tyTZtTCXL._AC_US1100.jpg?v=1777898467"},{"product_id":"max-factor-lasting-performance-make-up-105-soft-beige-35-ml","title":"Max Factor Lasting Performance Foundation - 105 Soft Beige - 35ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a foundation that stays put all day can be a challenge, but the Max Factor Lasting Performance Foundation in 105 Soft Beige is here to simplify your routine. Available now at Jolof Store, this reliable formula offers the perfect balance of a natural finish and long-lasting wear for beauty enthusiasts who need their makeup to work as hard as they do.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e High Coverage formula – This liquid foundation effectively masks imperfections and evens out skin tone → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a flawless, confident complexion that lasts for up to 8 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free, touch-proof technology – The specialized formula is designed to resist smudging and transfer → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your makeup stays exactly where you put it, even during busy days.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Non-comedogenic and fragrance-free – It is specifically formulated to be gentle on the skin without clogging pores → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a beautiful look while keeping your sensitive skin feeling comfortable and clear.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the reliable, long-lasting finish of Max Factor Lasting Performance Foundation in 105 Soft Beige by adding it to your beauty collection today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465719800151,"sku":"B000W3RJEA","price":19.27,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/313_abizfML._AC_US1100.jpg?v=1777898471"},{"product_id":"max-factor-facefinity-3-in-1-all-day-flawless-liquid-foundation-spf-20-91-warm-amber-30-ml","title":"Max Factor Facefinity 3-in-1 Liquid Foundation - 91 Warm Amber, 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking to simplify your morning routine without sacrificing a professional look, the Max Factor Facefinity 3-in-1 Liquid Foundation in 91 Warm Amber is your new go-to. This versatile product combines the essential steps of your makeup regimen into one convenient 30ml bottle, perfect for busy shoppers who need reliable, all-day wear.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 3-in-1 Formula (Primer, Concealer, and Liquid Foundation) – This all-in-one design eliminates the need for multiple products → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save time during your morning routine while achieving a smooth, flawless base.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free, buildable coverage – The formula is designed to be layered easily without feeling heavy → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get the exact level of Full Coverage you need for a natural, matte finish that lasts all day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Built-in Primer – The integrated primer creates a smooth, even surface for your makeup to grip → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your look stays fresh and consistent from morning until night without constant touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a polished, professional finish every day with this effortless, all-in-one solution for your skin.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465720193367,"sku":"B07TM2X8BJ","price":23.81,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41SA1mQXsTL._AC_US1100.jpg?v=1777898477"},{"product_id":"abrus®-phoera-foundation-makeup-full-coverage-soft-matte-oil-control-concealer-liquid-foundation-long-lasting-24hr-waterproof-and-blendable-30ml-102-nude","title":"ABRUS Phoera Full Coverage Liquid Foundation – Soft Matte 24HR Waterproof","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a reliable base that lasts through your busiest days is finally easy with the ABRUS Phoera Full Coverage Liquid Foundation, available now at Jolof Store. This formula is designed to give you a flawless, soft-matte finish that stays put for up to without feeling heavy or cakey.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e waterproof formula – This foundation resists sweat and humidity throughout the day → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a fresh, confident look from morning to night without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full coverage, oil-free, and silicone-free composition – The lightweight texture effectively hides pigmentation, pores, and fine lines → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, delicate complexion that looks naturally perfected rather than masked.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Vegan and cruelty-free ingredients – This high-quality makeup is produced without animal testing → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel good about your beauty routine knowing your products align with ethical standards.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a comfortable, breathable finish that balances your skin's oil levels and keeps you looking radiant all day long.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465721504087,"sku":"B08JJR11K4","price":19.87,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31y7XtfW0xL._AC_US1100.jpg?v=1777898527"},{"product_id":"max-factor-lasting-performance-liquid-foundation-110-honey-full-coverage-flawless-and-radiant-finish-lightweight-formula-smudge-resistant-non-pore-clogging-fragrance-free-35ml","title":"Max Factor Lasting Performance Liquid Foundation - 110 Honey - 35ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable base that stays put from morning meetings to evening plans, the Max Factor Lasting Performance Liquid Foundation in 110 Honey is your new beauty essential. Available now at Jolof Store, this formula offers the perfect balance of high-performance wear and a natural finish that feels great on your skin.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Long-lasting liquid foundation – This high-coverage formula is designed to stay in place for up to 8 hours → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a flawless, consistent look all day without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free, touch-proof formula – The foundation is specifically engineered to resist smudging and transfer → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get peace of mind knowing your makeup won't rub off on your clothes or phone.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Non-comedogenic and fragrance-free – It is formulated to be gentle and does not clog pores → \u003cstrong\u003eBenefit:\u003c\/strong\u003e It is perfectly suitable for sensitive skin, keeping your complexion clear and comfortable.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the confidence of a smooth, long-lasting complexion by adding this versatile foundation to your daily makeup routine today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465722028375,"sku":"B08HZYZLQK","price":22.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31Nj8yMijcL._AC_US1100.jpg?v=1777898528"},{"product_id":"abrus®-phoera-foundation-makeup-full-coverage-soft-matte-oil-control-concealer-liquid-foundation-long-lasting-24hr-waterproof-and-blendable-30ml-105-sand","title":"Phoera Soft Matte Liquid Foundation – Full Coverage Waterproof 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable base that stays put all day, the Phoera Soft Matte Liquid Foundation from Jolof Store is designed to simplify your beauty routine. This formula provides a smooth, air-light finish that hides imperfections without feeling heavy on your skin.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage Formula – This foundation effectively masks pigmentation, dark spots, and uneven skin tone → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a flawless, professional-looking complexion that boosts your confidence instantly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof Makeup – The long-wear, oil-free, and silicone-free composition resists sweat and humidity for up to → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a fresh, matte look from morning to night without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Lightweight Texture – The creamy, breathable consistency blends seamlessly into the skin to blur pores and fine lines → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You achieve a natural, delicate finish that feels like you are wearing nothing at all.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Vegan \u0026amp; Cruelty-Free – Made with high-quality ingredients that are never tested on animals → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel good about the products you use on your face every single day.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a naturally flawless look that lasts by adding this versatile foundation to your daily makeup collection today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465722487127,"sku":"B07THSJX7M","price":19.87,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41ziXwTarZL._AC_US1100.jpg?v=1777898536"},{"product_id":"abrus®-phoera-foundation-full-coverage-foundation-soft-matte-oil-control-concealer-foundation-makeup-flawless-cream-smooth-long-lasting-24hr-waterproof-and-blendable-30ml-104-buff-beige","title":"PHOERA Full Coverage Foundation – Soft Matte Oil Control Makeup 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTired of foundation that slides off by noon or leaves your skin feeling heavy and cakey? Many of us struggle with midday shine, visible pores, and the constant need for touch-ups just to keep our complexion looking fresh. It is frustrating when your makeup highlights fine lines instead of smoothing them away.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks naturally flawless from morning to night. With the right base, you can enjoy a smooth, air-light finish that stays put for up to , effectively hiding imperfections like freckles and pigmentation while letting your skin breathe. You will feel confident knowing your makeup looks like skin, not a mask.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003ePHOERA Full Coverage Foundation\u003c\/strong\u003e is the bridge to that effortless look. This \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e features an oil-free and silicone-free formula designed for superior \u003cstrong\u003eOil Control\u003c\/strong\u003e, keeping your face balanced and matte without looking flat. Whether you are covering dark spots or evening out your skin tone, this lightweight liquid foundation provides the \u003cstrong\u003eFull Coverage\u003c\/strong\u003e you need to feel polished all day. Simply shake, pump, and blend for a professional, delicate finish that lasts.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465722749271,"sku":"B08JJNZYQ9","price":19.87,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31LP4Im745L._AC_US1100.jpg?v=1777898539"},{"product_id":"wet-n-wild-photo-focus-foundation-dewy-weightless-foundation-with-nourishing-and-long-wearing-formula-buildable-coverage-ideal-for-normal-to-dry-skin-type-vegan-soft-beige","title":"Wet n Wild Photo Focus Dewy Foundation – Soft Beige Liquid Makeup","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDoes your current foundation leave your skin feeling tight, dry, or looking cakey by midday? Many of us struggle to find a base that hides imperfections without settling into fine lines or masking our natural glow. It is frustrating when your makeup works against your skin rather than enhancing it.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks effortlessly fresh, hydrated, and luminous from morning until evening. With the right \u003cstrong\u003eDewy Foundation\u003c\/strong\u003e, you can achieve that coveted, lit-from-within radiance that feels as good as it looks. Your skin stays comfortable, smooth, and perfectly balanced throughout your busiest days.\u003c\/p\u003e\u003cp\u003eThe Wet n Wild Photo Focus \u003cstrong\u003eLiquid Makeup\u003c\/strong\u003e in Soft Beige is the bridge to that flawless look. Designed specifically for normal to dry skin, this silky, nourishing formula blurs imperfections and minimizes the appearance of pores for a seamless finish. Whether you need a light touch or \u003cstrong\u003ebuildable coverage\u003c\/strong\u003e that transitions from day to night, this dermatologically tested formula delivers. Experience a weightless, long-wearing glow that celebrates your natural beauty. Add this essential to your routine and enjoy a professional, dewy finish that lasts.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465722782039,"sku":"B086CJPKW8","price":21.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/314yIYYEUYL._AC_US1100.jpg?v=1777898539"},{"product_id":"wet-n-wild-photo-focus-foundation-dewy-weightless-foundation-with-nourishing-and-long-wearing-formula-buildable-coverage-ideal-for-normal-to-dry-skin-type-vegan-desert-beige","title":"Wet n Wild Photo Focus Dewy Foundation - Vegan Desert Beige","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDoes your current makeup leave your complexion looking flat, cakey, or uncomfortably tight by midday? Many of us struggle to find a base that hydrates while masking imperfections, often settling for formulas that settle into fine lines or emphasize dry patches. It is frustrating when your skin feels thirsty and your foundation looks anything but fresh.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks lit-from-within, feeling supple and hydrated from morning until night. With a smooth, radiant finish, your skin appears blurred and perfected, giving you that effortless, healthy glow that lasts through your busiest days. You deserve a look that feels as good as it looks.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eWet n Wild Photo Focus Dewy Foundation\u003c\/strong\u003e in Desert Beige is the bridge to that flawless, luminous look. Specifically formulated for \u003cstrong\u003edry skin\u003c\/strong\u003e, this \u003cstrong\u003eDewy Foundation\u003c\/strong\u003e offers a silky, weightless texture that blends seamlessly into your complexion. Whether you need a light touch or \u003cstrong\u003ebuildable coverage\u003c\/strong\u003e that goes from medium to full, this nourishing formula minimizes the appearance of pores while keeping your skin comfortable. Dermatologically tested and vegan, it is the reliable, high-quality choice for achieving a professional, long-wearing finish every single time.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465722880343,"sku":"B086CGVTK7","price":19.27,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31nWXPS19uL._AC_US1100.jpg?v=1777898539"},{"product_id":"max-factor-facefinity-3-in-1-all-day-flawless-liquid-foundation-spf-20-62-warm-beige-30-ml","title":"Max Factor Facefinity 3-in-1 Liquid Foundation - 62 Warm Beige, 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking to simplify your morning routine without sacrificing a flawless look, the Max Factor Facefinity 3-in-1 Liquid Foundation in 62 Warm Beige is your new go-to. This versatile product combines the essential steps of your makeup regimen into one convenient 30ml bottle, perfect for busy mornings.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 3-in-1 formula (Foundation, Face Primer, and Concealer) – This all-in-one design replaces multiple products in your kit → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save precious time and space while achieving a professional, cohesive finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-free, buildable coverage – The lightweight texture allows you to layer as needed without feeling heavy → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a customized, matte look that stays comfortable and shine-free all day long.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 20 sun protection – This Spf Makeup provides a necessary layer of defense against daily sun exposure → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident knowing your skin is protected while looking perfectly polished.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the ease of a professional-grade complexion with this all-day wear formula available at Jolof Store.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465723011415,"sku":"B07TSWWDXL","price":22.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41pJmWk4PBL._AC_US1100.jpg?v=1777898542"},{"product_id":"ex1-cosmetics-invisiwear-liquid-foundation-15-0","title":"EX1 Cosmetics Invisiwear Liquid Foundation – Luminous Finish (15.0)","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWe know the struggle of trying to get ready for a walk with your pup while dealing with foundation that looks cakey or just doesn't match your skin tone. It is frustrating when your makeup feels heavy, especially when you would rather be spending that time playing fetch or cuddling with your furry best friend.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks naturally radiant and perfectly even, no matter how much time you spend outdoors. With a luminous finish that enhances your natural glow, you can feel confident and fresh, whether you are at the dog park or grabbing a coffee. Your skin will look healthy, breathable, and effortlessly beautiful all day long.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eEX1 Cosmetics Invisiwear Liquid Foundation\u003c\/strong\u003e is the bridge to that effortless look. This \u003cstrong\u003eLiquid Foundation\u003c\/strong\u003e uses true colour pigments that blend seamlessly with your skin’s natural tones to conceal imperfections without the heavy feel. Because it is \u003cstrong\u003eCruelty-Free Makeup\u003c\/strong\u003e, you can feel great about your beauty routine. It is also non-comedogenic, oil-free, and fragrance-free, making it a gentle choice for your daily look. Made in Italy, this ultra-blendable formula is the perfect companion for your busy, pet-loving lifestyle.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465723961687,"sku":"B07FNQ9Q4G","price":27.71,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31n9CtqqydL._AC_US1100.jpg?v=1777898593"},{"product_id":"wet-n-wild-photo-focus-foundation-golden-beige","title":"Wet n Wild Photo Focus Liquid Foundation - Golden Beige Matte Finish","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWe have all been there: you spend time perfecting your makeup, only to catch a glimpse of yourself in a mirror or a photo and notice uneven skin or unwanted shine. It is frustrating when your foundation does not hold up under different lighting, leaving you feeling less than confident throughout your busy day.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks smooth, balanced, and camera-ready no matter where you go. Whether you are heading to the office or out for dinner, you can enjoy a \u003cstrong\u003eflawless matte finish\u003c\/strong\u003e that stays consistent from morning until night. You deserve a look that feels natural and stays put, giving you one less thing to worry about.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eWet n Wild Photo Focus Liquid Foundation in Golden Beige\u003c\/strong\u003e is the bridge to that effortless look. This high-performing formula was rigorously tested under seven different lighting conditions to ensure you look your best in every snapshot. Here is why it works for your routine:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMatte Finish:\u003c\/strong\u003e Keeps shine at bay for a polished, professional look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePhoto-Ready:\u003c\/strong\u003e Specifically designed to prevent white cast in photos.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGolden Beige Shade:\u003c\/strong\u003e A versatile tone for a warm, natural glow.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient Size:\u003c\/strong\u003e Comes in a 30 ml bottle, perfect for your makeup bag.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the difference of a foundation that works as hard as you do.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465724551511,"sku":"B01NASKTM9","price":34.22,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31LcR6dtg6L._AC_US1100.jpg?v=1777898595"},{"product_id":"dermacol-full-coverage-matte-foundation-with-spf-30-waterproof-foundation-for-oily-skin-acne-under-eye-bags-long-lasting-makeup-30g-shade-208","title":"Dermacol Full Coverage Matte Foundation – Waterproof SPF 30, Shade 208","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable \u003cstrong\u003eMatte Foundation\u003c\/strong\u003e that handles everything from daily blemishes to tattoos, the Dermacol Full Coverage foundation is your go-to solution. This professional-grade formula provides a flawless, long-lasting finish without the need for constant touch-ups throughout your busy day.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Extreme full-coverage formula – This highly pigmented liquid foundation conceals acne scars, discolorations, and even tattoos → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You gain total confidence knowing your skin looks perfectly even and smooth all day long.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof and SPF 30 protection – The formula is designed to resist moisture while shielding your skin from sun damage → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You stay protected and vibrant, even in humid conditions or during long events.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Preservative-free, 30g tube – A clean, compact design that is safe for all skin types and lasts through many applications → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a high-quality, healthy-looking complexion without worrying about harsh chemicals or frequent repurchasing.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the professional performance of this versatile \u003cstrong\u003eWaterproof Makeup\u003c\/strong\u003e and \u003cstrong\u003eSPF Foundation\u003c\/strong\u003e by adding shade 208 to your beauty routine today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465724649815,"sku":"B01K4ZP4J2","price":33.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31GpKRrxLHL._AC_US1100.jpg?v=1777898597"},{"product_id":"wet-n-wild-photo-focus-foundation-soft-beige","title":"Wet n Wild Photo Focus Matte Liquid Foundation – Soft Beige, 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a flawless complexion that stays camera-ready all day, the Wet n Wild Photo Focus Matte Liquid Foundation in Soft Beige is your new beauty essential. This reliable formula is designed to even out your skin tone while providing a smooth, matte finish that looks great in any lighting.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Matte Liquid Foundation formula – This lightweight, high-performance base blends seamlessly into the skin → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a natural-looking, shine-free complexion that lasts from morning to night.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage pigment – The concentrated formula effectively hides imperfections and redness with minimal product → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save time on your morning routine while achieving a perfectly polished look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 30ml travel-friendly bottle – The compact size is perfect for your makeup bag or purse → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can easily touch up your makeup anywhere, ensuring you are always ready for that perfect selfie.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a smooth, even complexion that keeps you feeling confident and photo-ready every single day.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465724846423,"sku":"B01MY7M3R8","price":2360.24,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41CT-jk7F7L._AC_US1100.jpg?v=1777898598"},{"product_id":"wet-n-wild-photo-focus-foundation-matte-high-coverage-foundation-with-light-adjusting-complex-for-a-white-cast-free-effect-and-a-camera-ready-makeup-matte-finish-vegan-golden-beige","title":"Wet n Wild Photo Focus Matte Foundation – Vegan Golden Beige","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWe have all been there: you spend time perfecting your look, only to see a ghostly white cast or uneven texture in your photos. It is frustrating when your makeup looks great in the mirror but fails the camera test, leaving you feeling less than confident during events or social gatherings.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks smooth, balanced, and completely \u003cstrong\u003ecamera-ready makeup\u003c\/strong\u003e in any lighting. With the right base, you can achieve that coveted #nofilter look that stays matte and flawless from your morning coffee until your evening plans, giving you the freedom to snap photos without a second thought.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eWet n Wild Photo Focus Matte Foundation\u003c\/strong\u003e in Golden Beige is the bridge to that perfect finish. This \u003cstrong\u003eFull Coverage\u003c\/strong\u003e formula is specifically designed to solve your lighting woes:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight-Adjusting Complex:\u003c\/strong\u003e Diffuses light to prevent white cast in photos.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTested Performance:\u003c\/strong\u003e Road-tested under seven different lighting conditions for consistent results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin-Friendly:\u003c\/strong\u003e A dermatologically tested, vegan formula suitable for all skin tones.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you are heading to a photoshoot or just want a reliable \u003cstrong\u003eMatte Foundation\u003c\/strong\u003e for your daily routine, this high-performing formula from Jolof Store helps you show your wild side with confidence.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465725075799,"sku":"B071NLR7PN","price":21.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31mkWbaBNdL._AC_US1100.jpg?v=1777898600"},{"product_id":"ex1-cosmetics-invisiwear-liquid-foundation-7-0","title":"EX1 Cosmetics Invisiwear Liquid Foundation - Luminous Finish (7.0)","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWe know the struggle of trying to look fresh-faced while juggling a busy life with your favorite pup. Often, finding a \u003cstrong\u003eLiquid Foundation\u003c\/strong\u003e that doesn't feel heavy or cakey after a long walk in the park feels impossible, leaving your skin looking dull and tired by midday.\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks naturally radiant and perfectly matched to your skin tone, even after a morning of playing fetch. With \u003cstrong\u003eEx1 Cosmetics\u003c\/strong\u003e, you can achieve that effortless, luminous glow that stays comfortable all day long, letting you focus on those precious moments with your furry best friend instead of worrying about your makeup.\u003c\/p\u003e\u003cp\u003eThe EX1 Cosmetics Invisiwear Liquid Foundation is the bridge to that flawless look. Its ultra-blendable formula uses 'true colour' pigments to mimic your skin’s natural tones, expertly concealing imperfections while remaining lightweight. Because we know you care about what you put on your skin, this \u003cstrong\u003eCruelty-Free Makeup\u003c\/strong\u003e is thoughtfully crafted:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eParabens Free and Cruelty Free\u003c\/li\u003e\n\u003cli\u003eOil and Fragrance Free\u003c\/li\u003e\n\u003cli\u003eNon-Comedogenic for worry-free wear\u003c\/li\u003e\n\u003cli\u003eMade in Italy for premium quality\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience a luminous finish that feels as good as it looks.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465726386519,"sku":"B01IELOJHG","price":27.71,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31bXLIl_3VL._AC_US1100.jpg?v=1777898655"},{"product_id":"max-factor-facefinity-3-in-1-all-day-flawless-liquid-foundation-spf-20-77-soft-honey-packaging-may-vary","title":"Max Factor Facefinity 3-in-1 Liquid Foundation SPF 20 - 77 Soft Honey","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking to streamline your morning routine without sacrificing a flawless complexion, the Max Factor Facefinity 3-in-1 Liquid Foundation in 77 Soft Honey is your perfect match. This versatile product combines the essential steps of your makeup regimen into one easy-to-use bottle, helping you achieve a professional look in record time.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 3-in-1 formula – This product acts as a foundation, face primer, and concealer simultaneously → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save precious time during your morning routine while keeping your makeup bag clutter-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Built-in primer – The formula creates a smooth, even base that grips your makeup for all-day wear → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a long-lasting, polished finish that stays put from your morning commute through your evening plans.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 20 protection – This liquid foundation includes built-in sun defense → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get the added peace of mind that your skin is shielded from daily environmental exposure while wearing your favorite SPF makeup.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSimplify your beauty routine today by choosing this all-in-one solution for a consistently radiant and protected complexion.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465726681431,"sku":"B009S2IXE6","price":21.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31ac71gckmL._AC_US1100.jpg?v=1777898656"},{"product_id":"max-factor-facefinity-3-in-1-all-day-flawless-liquid-foundation-spf-20-85-caramel-packaging-may-vary","title":"Max Factor Facefinity 3-in-1 Liquid Foundation SPF 20 – 85 Caramel","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eSimplify your morning routine with the Max Factor Facefinity 3-in-1 Liquid Foundation in shade 85 Caramel, designed for those who need a flawless look without the extra steps. This all-in-one solution combines the essential steps of your makeup regimen into one convenient bottle, perfect for busy schedules.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 3-in-1 formula (Foundation, primer, and concealer) – Integrates three essential products into one seamless application → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save valuable time every morning while achieving a professional, polished finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Built-in Face Primer – Creates a smooth, even base that grips your makeup for all-day wear → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your complexion stays looking fresh and consistent from morning until night.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 20 protection – Includes Spf Makeup properties to shield your skin from daily environmental exposure → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get essential sun protection without needing to layer extra products on your face.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Matte finish – Corrects imperfections while maintaining a light, breathable feel → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy a flawless, shine-free look that feels comfortable all day long.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of coverage and convenience by adding this versatile foundation to your daily beauty collection.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465726845271,"sku":"B009S2IN8C","price":16.87,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41K5IXOLnAL._AC_US1100.jpg?v=1777898656"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-spf10-1n1-ivory-nude-30ml","title":"Estee Lauder Double Wear Stay-in-Place Foundation - 1N1 Ivory Nude 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks as flawless at the end of your day as it did the moment you applied your makeup. Whether you are navigating a high-stakes boardroom meeting or enjoying a long evening out, your skin remains smooth, even, and radiant without the need for constant touch-ups.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eEstee Lauder Double Wear Stay-in-Place Foundation\u003c\/strong\u003e in shade 1N1 Ivory Nude is designed to make that vision your daily reality. This premium foundation promises a long-lasting, stay-in-place finish that feels comfortable and lightweight on your skin, providing the confidence you need to face any situation.\u003c\/p\u003e\u003cp\u003eWhy this formula is a staple in professional beauty kits:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlawless Coverage:\u003c\/strong\u003e Expertly conceals imperfections for a natural, unified skin tone.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReliable Performance:\u003c\/strong\u003e Engineered to stay in place through heat, humidity, and non-stop activity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect Match:\u003c\/strong\u003e The 1N1 Ivory Nude shade offers a refined, neutral undertone for a seamless look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient Size:\u003c\/strong\u003e Each bottle contains 30ml of high-quality, easy-to-use formula.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the luxury of a foundation that works as hard as you do. Add this essential piece to your collection at Jolof Store today and enjoy the peace of mind that comes with a truly reliable, high-performance base.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465726779735,"sku":"B00I8W5D4K","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/4127Y4x-hkL._AC_US1100.jpg?v=1777898656"},{"product_id":"max-factor-lasting-performance-long-lasting-liquid-foundation-102-pastelle-35-ml","title":"Max Factor Lasting Performance Liquid Foundation – 102 Pastelle, 35ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a reliable base that stays put all day can be a challenge, but the Max Factor Lasting Performance Liquid Foundation in 102 Pastelle is here to simplify your routine. Available now at Jolof Store, this high coverage formula is designed to keep your complexion looking flawless from morning until night.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Long-lasting liquid formula – It is engineered to provide a natural look for up to 8 hours → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a fresh, polished appearance throughout your busy day without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Touch-proof and oil-free – The specialized formula resists smudging and transfer → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get peace of mind knowing your makeup stays on your face and not on your clothes or phone.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Non-comedogenic and fragrance-free – It is specifically formulated to be gentle on sensitive skin and won't clog pores → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can achieve a beautiful, high coverage finish while keeping your skin feeling comfortable and clear.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of durability and comfort by adding this essential foundation to your beauty collection today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465727304023,"sku":"B000W3SW1E","price":18.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/313z_xI-KUL._AC_US1100.jpg?v=1777898660"},{"product_id":"max-factor-pan-stik-foundation-012-true-beige-1-count","title":"Max Factor Pan Stik Foundation – 012 True Beige Full Coverage Stick","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWe have all been there: rushing to get ready in the morning, only to find that our foundation is messy, time-consuming, or just doesn't hide those stubborn spots. Trying to layer liquid products while you are already running late often leads to a cakey, uneven finish that leaves you feeling less than confident throughout your busy day.\u003c\/p\u003e\u003cp\u003eImagine instead a morning routine that is quick, effortless, and leaves your skin looking smooth, radiant, and perfectly even. With a simple swipe, you can achieve a soft, dewy glow that lasts, giving you the polished look you want without the stress of complicated blending or heavy, unnatural layers.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eMax Factor Pan Stik Foundation in 012 True Beige\u003c\/strong\u003e is the perfect bridge to that effortless routine. This practical stick foundation is designed for busy lives, offering \u003cstrong\u003efull coverage\u003c\/strong\u003e that hides imperfections, birthmarks, and blemishes with ease. Its creamy texture glides on smoothly, providing reliable \u003cstrong\u003eblemish coverage\u003c\/strong\u003e while remaining comfortable on your skin. Whether you need a quick touch-up on the go or a full face of makeup, this convenient stick makes it simple to look your best every single day.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465728319831,"sku":"B003JM4OCG","price":18.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31tTM8W0UYL._AC_US1100.jpg?v=1777898670"},{"product_id":"max-factor-lasting-performance-liquid-foundation-108-honey-beige-full-coverage-flawless-and-radiant-finish-lightweight-formula-smudge-resistant-non-pore-clogging-fragrance-free-35ml","title":"Max Factor Lasting Performance Liquid Foundation – 108 Honey Beige","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTired of your makeup fading before the day is even halfway over? Meet the Max Factor Lasting Performance Liquid Foundation in 108 Honey Beige, your new secret weapon for a flawless, reliable complexion.\u003c\/p\u003e\u003cp\u003eAvailable now at Jolof Store, this \u003cstrong\u003efull coverage\u003c\/strong\u003e formula is designed to stay put for up to 8 hours. Whether you are heading to the office or out for the evening, you can trust this foundation to maintain a natural, polished look without the need for constant touch-ups.\u003c\/p\u003e\u003cp\u003eHere is why you will love it:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTouch-proof and smudge-resistant:\u003c\/strong\u003e The oil-free formula stays exactly where you put it.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin-friendly:\u003c\/strong\u003e It is fragrance-free and non-comedogenic, meaning it won't clog your pores.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensitive skin approved:\u003c\/strong\u003e Gentle enough for daily wear without irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the confidence of a base that works as hard as you do. Its lightweight feel combined with high-performance coverage makes it a must-have for your beauty kit. Add this essential to your cart today and enjoy a long-lasting, beautiful finish that feels just like your own skin.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53465728483671,"sku":"B000W3OD3A","price":20.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31xY6ZRcKFL._AC_US1100.jpg?v=1777898677"},{"product_id":"charlotte-tilbury-airbrush-flawless-foundation-shade-9-warm-30ml","title":"Charlotte Tilbury Airbrush Flawless Foundation – Shade 9 Warm | 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAchieve a professional, photo-ready complexion with the Charlotte Tilbury Airbrush Flawless Foundation in Shade 9 Warm. This high-performance formula is designed for those who want a seamless, long-lasting finish that feels weightless on the skin throughout your busy day.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage formula – This foundation is engineered to mask imperfections and even out skin tone effortlessly → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, perfected canvas that looks natural and stays flawless from morning to night.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Shade 9 Warm – Specifically calibrated for warm undertones to ensure a perfect, non-ashy match → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You avoid the hassle of color mismatching and enjoy a radiant, healthy-looking glow.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 30ml bottle size – A standard, travel-friendly volume that fits perfectly into your daily makeup kit → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You have enough product for consistent daily use without the bulk of oversized packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the confidence of a perfected complexion by adding this essential Charlotte Tilbury foundation to your beauty routine today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467369865559,"sku":"B09Y2JVSGN","price":2360.24,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31vrbk4ofOL._AC_US1100.jpg?v=1777913012"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-spf-10-2n2-buff-30-ml","title":"Estee Lauder Double Wear Foundation - 2N2 Buff - Longwear SPF 10 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable base that stays put from your morning commute to evening plans, the Estee Lauder Double Wear Foundation in 2N2 Buff is your new beauty essential. This iconic formula is designed to provide a smooth, natural finish while effectively evening out your skin tone for that coveted flawless skin look.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e longwear formula – This high-performance foundation is engineered to resist fading and smudging throughout the day → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy total confidence knowing your makeup remains fresh without needing constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Waterproof and oil-free composition – This specialized blend repels moisture and controls excess shine → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a reliable, matte-adjacent finish that holds up perfectly in humidity or during long, active days.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 10 protection – This foundation includes built-in sun protection to shield your complexion → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You gain an extra layer of defense against daily environmental stressors while maintaining a beautiful, even appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of medium coverage and comfort with this essential waterproof foundation from Jolof Store.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467375436119,"sku":"B076H6YRFH","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/314KQq_2ftL._AC_US1100.jpg?v=1777913133"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-2c1-pure-beige-for-women-1-oz-makeup","title":"Estee Lauder Double Wear Foundation – 2C1 Pure Beige Matte Makeup 1 oz","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable foundation that stays put from your morning coffee until your evening plans, Estee Lauder Double Wear is your new go-to. This iconic Matte Makeup offers a flawless, natural finish that keeps you looking polished without the need for constant touch-ups.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Long-lasting formula – This foundation is engineered to resist heat, humidity, and non-stop activity → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your complexion remains fresh and even throughout your entire busy day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage finish – The pigment-rich texture effortlessly hides imperfections and evens out skin tone → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You achieve a smooth, camera-ready look that feels lightweight and comfortable on your skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Versatile 2C1 Pure Beige shade – Designed for all skin types, this neutral-cool tone blends seamlessly → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a perfect, streak-free match that enhances your natural beauty without looking heavy or cakey.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the lasting confidence of a professional-grade foundation that works as hard as you do.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467376353623,"sku":"B07GVP3SS4","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31fzXKkcK5S._AC_US1100.jpg?v=1777913137"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-spf10-1w1-bone-30-ml","title":"Estée Lauder Double Wear Stay-in-Place Foundation - 1W1 Bone - 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a reliable foundation that survives a busy day is essential for your beauty routine. The Estée Lauder Double Wear Stay-in-Place Foundation in 1W1 Bone offers a flawless, long-lasting finish that keeps your complexion looking fresh from morning until night.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Long-lasting formula – This high-performance face makeup is designed to stay in place for hours without fading or smudging → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can feel confident that your look remains polished and professional throughout your entire day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF10 protection – This SPF makeup provides a layer of sun defense while evening out your skin tone → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get the dual advantage of a beautiful complexion and essential protection against daily environmental exposure.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 30ml volume – The compact 30ml bottle is perfectly sized for your vanity or travel bag → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy a premium, high-quality product that is easy to store and carry wherever you go.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of coverage and comfort with this iconic Estée Lauder essential for your daily beauty ritual.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467378843991,"sku":"B007HUA81M","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/4186E3bfvdL._AC_US1100.jpg?v=1777913199"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-spf10-cool-vanilla-30-ml-pack-of-1","title":"Estee Lauder Double Wear Stay-in-Place Foundation - Cool Vanilla 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are looking for a reliable base that survives your busiest days, the Estee Lauder Double Wear Stay-in-Place Foundation in Cool Vanilla is your new go-to. This iconic \u003cstrong\u003eWaterproof Foundation\u003c\/strong\u003e offers a flawless, \u003cstrong\u003eFull Coverage\u003c\/strong\u003e finish that stays true for without needing a single touch-up.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 24-hour color-true formula – It resists fading and oxidation throughout the day → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy a fresh, consistent look from morning meetings to evening plans.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Heat-resistant and waterproof technology – The liquid base is engineered to withstand humidity and sweat → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You stay confident knowing your makeup won't melt or smudge, no matter the weather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Oil-controlling properties – It balances the skin while maintaining a lightweight feel → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a smooth, matte complexion that feels comfortable and breathable all day long.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the peace of mind that comes with a high-performance foundation designed to keep up with your life.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467379007831,"sku":"B009GYL0LO","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41dBH3dlUOL._AC_US1100.jpg?v=1777913198"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-spf-10-3c2-pebble","title":"Estee Lauder Double Wear Stay-in-Place Foundation - 3C2 Pebble 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAchieve a flawless, long-lasting complexion with the iconic Estee Lauder Double Wear Stay-in-Place Foundation in shade 3C2 Pebble. Designed for those who demand perfection from morning until night, this high-performance formula ensures your skin looks impeccable regardless of the day's challenges.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Full Coverage formula – This highly pigmented liquid foundation masks imperfections and evens out skin tone effortlessly → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You enjoy a smooth, airbrushed finish that boosts your confidence all day long.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Stay-in-Place technology – The advanced, transfer-resistant formula locks onto the skin without fading or smudging → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You save time by avoiding constant touch-ups, even in humid or busy conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF10 protection – This Spf Foundation provides a necessary layer of defense against daily environmental stressors → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You gain peace of mind knowing your skin has essential protection while looking radiant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e 30ml bottle size – The standard, travel-friendly volume offers a generous supply for daily professional use → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get consistent, reliable results from a luxury staple that fits perfectly into your beauty routine.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the confidence of a perfected complexion by adding this essential Estee Lauder foundation to your daily makeup collection today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467379368279,"sku":"B001JZ1XK6","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/411NOniGt3L._AC_US1100.jpg?v=1777913200"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-3w1-tawny","title":"Estee Lauder Double Wear Stay-in-Place Foundation - 3W1 Tawny","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTired of foundation that fades before your day is even halfway done? Meet the Estee Lauder Double Wear Stay-in-Place Foundation in shade 3W1 Tawny, your new secret weapon for a flawless complexion that lasts.\u003c\/p\u003e\u003cp\u003eThis iconic formula is designed for those who need reliable, \u003cstrong\u003efull coverage\u003c\/strong\u003e that feels comfortable from morning meetings to evening plans. Whether you are dealing with humidity or a long commute, this foundation stays put without smudging or sliding.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-wear performance:\u003c\/strong\u003e Stays fresh and looks natural through heat and activity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlawless finish:\u003c\/strong\u003e Provides a smooth, matte look that evens out skin tone effortlessly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTrusted quality:\u003c\/strong\u003e A staple in beauty routines worldwide for its consistent, high-quality results.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eYou deserve a makeup routine that works as hard as you do. With its lightweight feel and impressive staying power, you can finally stop checking the mirror and start focusing on your day. Experience the confidence that comes with a perfect base. Add this essential to your cart at Jolof Store today and see the difference for yourself.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467379499351,"sku":"B0009TRBGI","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/414G0PsempL._AC_US1100.jpg?v=1777913206"},{"product_id":"estee-lauder-double-wear-stay-in-place-makeup-spf-10-2c3-fresco-30-ml","title":"Estee Lauder Double Wear Stay-in-Place Foundation - 2C3 Fresco 30ml","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eImagine stepping out with a complexion that looks as flawless at sunset as it did when you first applied your makeup at dawn. Whether you are navigating a high-pressure workday or a humid evening out, your skin remains perfectly polished, radiant, and untouched by the elements.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eEstee Lauder Double Wear Stay-in-Place Foundation\u003c\/strong\u003e in shade 2C3 Fresco is the gold standard for those who demand long-lasting perfection. Available now at \u003cstrong\u003eJolof Store\u003c\/strong\u003e, this iconic formula promises a \u003cstrong\u003efull coverage\u003c\/strong\u003e finish that feels remarkably lightweight and comfortable on your skin, ensuring you never have to compromise between beauty and wearability.\u003c\/p\u003e\u003cp\u003eWhy this foundation is a staple in professional kits:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeat and Humidity Resistant:\u003c\/strong\u003e Stays fresh through nonstop activity and challenging weather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTransfer-Resistant:\u003c\/strong\u003e Designed to stay on your face, not on your clothes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural Finish:\u003c\/strong\u003e Provides a seamless, worry-free look that lasts all day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenerous Size:\u003c\/strong\u003e Each bottle contains 30ml of high-performance makeup.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the confidence of a complexion that stays put. Elevate your daily beauty ritual by securing your bottle of Estee Lauder Double Wear today.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467380678999,"sku":"B0009TRBCM","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31EDetZitLL._AC_US1100.jpg?v=1777913208"},{"product_id":"laura-geller-new-york-award-winning-baked-balance-n-brighten-color-correcting-powder-foundation-fair-buildable-light-to-medium-coverage-demi-matte-natural-finish","title":"Laura Geller Baked Balance-n-Brighten Powder Foundation - Fair - Demi-Matte","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFinding a foundation that actually looks like skin—rather than a mask—can feel impossible. If you struggle with heavy formulas that settle into fine lines, cling to dry patches, or look cakey by midday, you know how frustrating it is to feel like your makeup is working against you instead of for you.\u003c\/p\u003e\u003cp\u003eThat heavy, unnatural finish doesn't just hide your glow; it can make uneven complexions look dull and emphasize the very texture you are trying to smooth over. You deserve a base that feels weightless and keeps your skin looking fresh, not tired or overdone.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eLaura Geller Baked Balance-n-Brighten Powder Foundation\u003c\/strong\u003e in Fair is your solution for a flawless, natural look. This handmade Italian \u003cstrong\u003eBaked Makeup\u003c\/strong\u003e uses color-correcting swirls to self-adjust to your skin tone, providing \u003cstrong\u003ebuildable coverage\u003c\/strong\u003e that never feels heavy. Infused with Centella Asiatica and White Tea Extracts, this \u003cstrong\u003ePowder Foundation\u003c\/strong\u003e offers soothing hydration while delivering a soft, demi-matte finish. Simply swirl, apply, and enjoy a radiant, comfortable complexion all day long.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467380744535,"sku":"B000IEMGGE","price":34.34,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/41RtSkNmHSL._AC_US1100.jpg?v=1777913209"},{"product_id":"second-skin-dewy-liquid-face-foundation-from-sculpted-by-aimee-32ml-buildable-medium-coverage-foundation-with-dewy-finish-hyaluronic-acid-collagen-boosting-formula-spf-50-light-medium-3-8","title":"Sculpted by Aimee Second Skin Dewy Foundation - SPF 50 (Light Medium 3.8)","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAchieve a healthy, luminous complexion with the Sculpted by Aimee Second Skin Dewy Foundation in Light Medium 3.8. This lightweight mineral formula is designed to give you a radiant glow while keeping your skin feeling hydrated and refreshed throughout the day.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e SPF 50 PA+++ protection – This high-level sun defense shields your skin from harmful UVA and UVB rays → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can enjoy a beautiful finish while knowing your skin is protected against daily sun damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Buildable Coverage – The formula allows you to layer the product to your desired intensity without looking cakey → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You get a natural, customized look that hides imperfections while remaining breathable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Hyaluronic Acid and Collagen-boosting formula – These active ingredients provide deep, long-lasting hydration → \u003cstrong\u003eBenefit:\u003c\/strong\u003e Your skin looks plump, revived, and youthful, making this an ideal choice for normal to dry or mature skin types.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature:\u003c\/strong\u003e Vegan and non-comedogenic ingredients – The formula is free from artificial oils, fragrances, and chemical preservatives → \u003cstrong\u003eBenefit:\u003c\/strong\u003e You can wear this foundation with confidence, knowing it is gentle on your skin and won't clog your pores.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the perfect balance of skincare and makeup by adding this versatile Dewy Foundation to your daily beauty routine.\u003c\/p\u003e","brand":"Jolof Store","offers":[{"title":"Default Title","offer_id":53467390574935,"sku":"B09QQSB5TM","price":1500.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/files\/31a8SOJCU9L._AC_US1100.jpg?v=1777913319"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0585\/1991\/collections\/animation_pulse_SingleColorHex1_6bfdnziv0_bbc3c165-bce3-45d8-804e-10d3692ff999.gif?v=1779118738","url":"https:\/\/altoe.co.uk\/it\/collections\/foundations.oembed","provider":"ALTOE","version":"1.0","type":"link"}